
Could not resist showing off Lance’s new custom painted Tour de France exclusive LiveStrong bikes, soon to be completely SRAM RED equipped. Lance will also ride the Zipp Vumacrono TT bars, very cool, as they will integrate the R2C shifter right into the bar…SWEET!

Cancellara’s brand new Specialized TT bike, being built as I type this here at the Tour start in Monaco
Soon to be equipped with SRAM RED componentry, 54 tooth SRAM TT chainring, and SRAM’s new 1090 R2C (return to center) aero shift levers. Very cool, fast and light. it wasnt finished being built but I took a frontal shot of a comparable bike, check out the front profile this bike presents to the wind, pretty incredible. Cancellara will race this in Saturday’s opening time trial, and he …

Milram team truck, Focus frames, now being imported into the US
Agritubel, Astana, and Milram trucks are loaded with enough bike related product to make most shops envious. I took a few snaps from the back of the open vehicles. Average 100 sets of wheels and 30+ bikes (fully equipped frames) per truck. Everything from dremels, truing stands, air pumps, and standard tools are also inside. Its basically a highly technical bike shop in wheels. Take a look…

Agritubel team truck – Kuota frames…

2007 Tour Champion Contador lifts his new TT machine…I think he liked it
2007 Tour Champion Alberto Contador (Team Astana) stopped by to talk with his mechanics, including wrenching legend Faustino, and check out his new custom painted Tour rigs. Contador looked over his TT bike, spun the cranks, and inspected various bits here and there, getting ready to test ride any minute.
Also ready was his custom road machine with one-off painted “white” SRAM RED gruppo. Contador’s bike was finished this morning and SRAM staff delivered the components yesterday, direct from …

Rumors are ripe that Lance Armstrong may race four new custome painted Trek Madones. The bike raise awareness for his LiveStrong Foundation, certainly you’ve spotted his Gil a bike, Giro bike, and a few others. Well I’m not going to be the first to unveil them but I will show you a sneak peak of sorts. The bikes are transported by hand via Trek’s Ben Coates by cover of darkness and cover of platic bag. The media will certainly unveil these bikes in the days to come, but …

Check out the time lapse shots of team Astana’s EU bus driver Valentin pulling this massive vehicle into a relatively tight position Wednesday afternoon along the Monoaco coast. He had mere inches on every side and you can see the mechanics moving bikestands, frames and other equipment out of the way. He remained super cool as everyone around was shouting instruction, he’s obviously done this hundreds of times.

Bus starts in…

How far we’ve come…It probably felt just like just another weekend on the ProTour, at the Tour de Swiss, or at the other dozen or so big bike races happening around the World. All with aggressive racing and great finishes, nothing short of we all expect, and in light of it all I have chosen to reflect a little…
We had some interesting discussions at last weeks SRAM road staff meeting about the Tour de Swiss and road racing in general. Noted was the fact that we always have taken great …

Under sunny skies (really), through mild breezes & a 59 degree Fahrenheit/4 knot ‘bay water current, 2000+ athletes raced the 29th annual Escape From Alcatraz Triathlon. As a happy transplant of the SF bay area I find coming downtown and especially the Marina can be, albeit usually manageable, a crap shoot for weather conditions. What we ended up with this weekend was a very nice surprise and perfect race conditions.
Also making a sunny appearance here was Tri legend Michellie Jones, who resumed working with us at SRAM 3 years ago, after both …

Joe Lindsey is definitely one of the good guys in the cycling world; a talented writer, strong rider, and pretty hilarious as well. We met at University Bikes in Boulder on Friday morning around 10am and spent about 90 minutes installing the 2010 SRAM Force on his Specialized Roubaix. Joe, like many of the other editors, uses the same bike for his reviews. We in the component and wheel biz like this, it gives a better and more consistent platform for editors to review our products.
Joe and I worked as a team …