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SRAM Road to new RED Video – the development of the world’s best gruppo
Unveiled Feb 1, 2012 SRAM RED-2012 represents years of development and has required the commitment of engineers, product managers, sponsoring managers, teams and athletes. We are very proud to share with you the best moments. Check out the “Road to new RED video” to find out more…
New SRAM RED Changes Everything…
SRAM RED 2012 has been officially unleashed into the wild, born Feb 1, 2012, new RED represents the pinnacle of road racing technology and delivers a countless number of performance advantages to both the professional and enthusiast. New SRAM RED continues the tradition as the leader in light weight, flawless shifting, and ergonomic advantage with [...]
A Sprinkle of our SRAM RED team bikes at ATOC
Here’s a glimpse of a few of our SRAM RED bikes that you’ll see racing at the Amgen Tour of California. These are the team bikes that will battle head to head with our competitors in the SRAM ATOC Manufacturer’s Challenge. Athletes have trained hard and focused on arriving fit, we have done the same [...]
SRAM Powers Eight of the World’s Best ProTeams in 2011
Entering our sixth year on the road, SRAM is proud to release its UCI ProTeam roster for 2011. Proven with wins in the Tour de France, Paris-Roubaix, Tour of Flanders, and thousands of races globally, the worlds best teams have sought SRAM as a partner and SRAM’s best-in-class SRAM RED as their componentry. Precise shifting, [...]
Tagged with Alberto Contador, Alexandre Vinokourov, Amgen Tour of California, Ben King, Chris Horner, Garmin-Cérvelo, Jani Brajkovic, Lance Armstrong, Levi Leipheimer, Liquigas-Cannondale, Radio Shack, SAXO Bank, SRAM LImited Tour Edition, SRAM RED, SRAM Tour of the Gila, Team RadioShack, Uncategorized, Vuelta a Espana
Trek Livestrongs U-23′s 2011 season kicks off!
The Trek-Livestrong U-23 team hosted a mini camp last week in Austin, TX. The riders were hosted by Mellow Johnny’s bike shop, which also serves as their and Team Radioshack’s U.S. service course. Only the domestic riders attended this ‘Mini’ camp, while the foreign riders will wait until their second camp in February. The riders [...]
Tagged with Alex Wassmann, Ben King, Ben Raby, Lance Armstrong, Road, SRAM Life, SRAM RED, Trek Livestrong U-23 Tagged Axel Merckx, Lance, mellow johnny's bike shop, SRAM, trek, Trek Livestrong U23
Livestrong’s Ride for the Roses
SRAM’s President Stan Day with our new U.S. road National Champion, Ben King SRAM/Zipp attended Livestrong’s Ride for the Roses this past weekend in Austin, TX. It was the 14th year of the ride and it’s popularity and success continues to grow. Our team included the SRAM NRS crew which led the neutral service support [...]
SRAM commercials – The Collection
The link below is to the complete collection of the “I Chose SRAM” road commercials, which ran consistently throughout the 2010 Tour de France in the U.S. on the VERSUS channel and continue to run on a number of cycling sites globally. The message is simple, these athletes “Chose SRAM,” and messengers included Andy Schleck, [...]
Tagged with Amgen Tour of California, Ben Day, Ben King, Bike Tech, Brooke Miller, Carmen Small, Cervelo Test Team, Chris Horner, Fabian Cancellara, FlyV Australia, Grassroots, Jani Brajkovic, Jelly Belly, Jens Voigt, Jeremy Powers, Jesse Sergent, John Murphy, Kelly Benefits, Lance Armstrong, Levi Leipheimer, Linus Gerdemann, Meredith Miller, Michael Zellmann, Peanut Butter & Co. - TwentyTwelve, Rory Sutherland, SAXO Bank, Scott Zwizanski, Shelley Olds, SRAM Life, SRAM LImited Tour Edition, SRAM RED, SRAM Tour of the Gila, Stuart O'Grady, Team RadioShack, Team TIBCO, Tom Zirbel, Tour de France, Trek Livestrong U-23, Uncategorized, United Healthcare
Chris Horner talks about Team RadioShack, the Tour, the UCI, and getting up really early…
Chris Horner chats with theroaddiaries.com after his return from the 2010 Tour de France – see the interview at bottom of page Team RadioShack’s Chris Horner delivered another incredible effort at this year’s Tour de France in support of team leader Lance Armstrong. Bad luck ultimately limited Lance’s chances for the overall and Horner’s task [...]
Mechanical Evolution – Nick Legan goes from shop to Shack
RadioShack mechanic Nick Legan talks about his journey from his local shop to wrenching with Team RadioShack at the Tour Prior to the official Tour start I spent some time with RadioShack team mechanic Nicholas ‘Nick’ Legan, who will work on many of the most visible road bikes in the world as a RadioShack team [...]
Tagged with Alex Wassmann, Bike Tech, Chris Horner, Grassroots, Jason Phillips, Lance Armstrong, Levi Leipheimer, Michael Zellmann, Neutral Race Support, Radio Shack, Road, SRAM Life, SRAM RED, Team Radio Shack, Team RadioShack, Tour de France, Tour de France, Travel Tagged nicholas Logan, Nick Logan, Team RadioShack, Team RadioShack mechanic, Tour de France wrench
Rest day rewind – behind the scenes with RadioShack mechanics
RadioShack wrench Glenn takes time to go over each team bike during Monday’s rest day Monday was an undoubtedly a welcomed rest day for every rider following several brutal stages, countless crashes, and Sunday’s GC defining final climbs. While riders get an easy day on the bike, and time to relax and catch up on [...]
Tagged with Alex Wassmann, Bike Tech, Chris Horner, Jani Brajkovic, Jason Phillips, Lance Armstrong, Levi Leipheimer, Michael Zellmann, Radio Shack, Road, SRAM Life, SRAM LImited Tour Edition, SRAM RED, Team RadioShack, Tour de France, Tour de France Tagged Lance Armstrong, SRAM Limited Tour Edition, sram red, Team RadioShack