SRAM Life

Tour Insider Powered by SRAM – Peter Sagan Wheelie Clinic!

Cannondale Pro Cycling’s Peter Sagan teaches us all how to ride wheelies in this latest segment!

Tagged with Amgen Tour of California, Athletes, Cannondale Pro Cycling Team, Featured, Peter Sagan, Road, SRAM Life, SRAM RED

Tour Insider Powered by SRAM – SRAM Neutral Race Support

This is a video feature on SRAM’s Neutral Race Support team from the 2013 Amgen Tour of California. Each of the SRAM NRS Volvo XC-70′s is equipped with six Specialized bikes, spare Zipp wheels, tools, spare parts, pumps, and coolers, a virtual rolling service course. The techs are available to assist every team and all [...]

Tagged with Amgen Tour of California, Athletes, Butch Balzano, Featured, Neutral Race Support, Quarq, Road, SRAM Force, SRAM Life, SRAM Neutral Race Support, SRAM RED, SRAM RED 2012, Women's Cycling, Zipp Bars, Zipp wheels

SRAM’s keepin’ busy at Amgen Tour of California

Despite a reverse of direction, now traveling north to south, SRAM has found its way back to America’s Greatest Stage Race, the Amgen Tour of California (ATOC); starting with SRAM sponsored teams and athletes, SRAM Neutral Race Support, The ATOC Women’s Time Trail Powered by SRAM, the Lifestyle Festival, SRAM Ride Experience, plus the continuing [...]

Tagged with Alison Powers, Amgen Tour of California, Athletes, Bontrager, Cannondale Pro Cycling Team, Exergy -TWENTY16, Featured, Force 22, Katie Compton, Kelly Benefits, Kristin McGrath, Michael Mørkøv, OMEGA PHARMA-QUICK-STEP CYCLING TEAM, Optum Health p/b Kelly Benefit Strategies, Peter Sagan, RED 22, Road, Saxo Bank-Tinkoff, Scott Zwizanski, Specialized-Lululemon team, SRAM Hydraulic Disc Brakes, SRAM Hydraulic Rim Brakes, SRAM Life, SRAM Neutral Race Support, SRAM RED, SRAM RED 2012, Team Saxo-Tinkoff, Travel, United Healthcare, WiFLi technology, Women's Cycling, Zipp Bars, Zipp wheels

Mara the Monster Tamer

Mara Abbott is a climber for any occasion, the harder the better. Abbott, along with her diligent Exergy-TWENTY16 team, took control on the first stage and never diverted their attention as they held the field captive during the five days and 15,000 feet of climbing at the Silver City Tour of the Gila Powered by [...]

Tagged with Alison Powers, Andrea Dvorak, Exergy -TWENTY16, Featured, Mara Abbott, Optum Health p/b Kelly Benefit Strategies, Road, SRAM Life, SRAM RED, SRAM Tour of the Gila, Women's Cycling

Ronde Van Vlaanderen – SRAM’s Gallery of Suffering

A look back at the Ronde photo gallery.

Tagged with Athletes, Brakethrough Media, Cannondale Pro Cycling Team, Liquigas-Cannondale, OMEGA PHARMA-QUICK-STEP CYCLING TEAM, Peter Sagan, Road, Ronde van Vlaanderen, Saxo Bank-Tinkoff, SRAM Life, SRAM RED, SRAM RED 2012, Sylvain Chavanel, Ted King, Tom Boonen, Zipp Bars, Zipp wheels

Support World Bicycle Relief – Ride with Rinny and Ted!

World Bicycle Relief is excited to head Eastward (US) and share the Power of Bikes in the great city of Boston! This Spring brings two amazing events that they hope you’ll attend. Drinks with Mirinda “Rinny” Carfrae, March 22, 6-8pm at Barrington Coffee – Join Mirinda to learn about her involvement with World Bicycle Relief and the [...]

Tagged with Athletes, Mirinda Carfrae, Road, SRAM Life, Ted King, Triathlon, Women's Cycling, World Bicycle Relief

UNVEILED – The new SRAM NRS Volvo Polestar XC 70′s!

SRAM’s all new eight car Neutral Race Support (NRS) fleet has been released! The first cars could be seen at events as early as mid-March (US only). SRAM’s NRS program is the nation’s premiere cycling support crew that provides neutral service to professionals and amateurs at over 150 cycling events annually. The fully SRAM-Zipp-Specialized decaled [...]

Tagged with Amgen Tour of California, Athletes, Bike Tech, Bikes, Cyclocross, Grassroots, Neutral Race Support, Road, SRAM Life, SRAM Neutral Race Support, SRAM RED, SRAM RED 2012, Travel

Video Rewind – Cyclocross World Championships Louisville 2013

The world comes to the Louisville, Ky USA. for the first Cyclocross World Championships held outside of Europe.

Tagged with Athletes, Avid, Avid BB7 Road SL, Avid Shorty Ultimates, Bart Wellens, Bike Tech, Bikes, Cannondale Pro Cycling Team, Coryn Rivera, Cyclocross, Cyclocross National Championships, Cyclocross World Cup, Gaby Day, Jade Wilcoxson, Jeremy Powers, Kaitlin Antonneau, Katie Compton, Katie Compton, Meredith Miller, Neutral Race Support, Rapha-Focus, SRAM Life, SRAM RED, SRAM RED 2012, SRAM XG 1090 Cyclocross Cassette, Telenet-Fidea, USGP, Women's Cycling, World Championships, Zipp Bars, Zipp wheels

World Cyclocross Championships Photo Gallery – Race Day

The UCI Cyclocross World Championships in Louisville, KY, by every account, were spectacular. Brilliant performances by the athletes, a perfectly challenging course, and a fantastic scene at the race including nearly 12,000 fans from every part of the world. Our hats go off to everyone who made it there and made it such a collectively [...]

Tagged with Athletes, Avid, Avid BB7 Road SL, Avid Shorty Ultimates, Bart Wellens, Brad Huff, Cannondale/Cyclocrossworld.com, Cyclocross, Cyclocross National Championships, Cyclocross World Cup, Fidea, Gaby Day, Jade Wilcoxson, Jamey Driscoll, Jeremy Powers, Kaitlin Antonneau, Katie Compton, Katie Compton, Kelly Benefits, Meredith Miller, Rapha-Focus, Ryan Trebon, SRAM Force, SRAM Life, SRAM Neutral Race Support, SRAM RED, SRAM RED 2012, SRAM XG 1090 Cyclocross Cassette, Telenet-Fidea, Tim Johnson, Travel, Trek Cyclocross Collective, United Healthcare, USGP, Women's Cycling, Zach McDonald

Cyclocross World Championships – Friday Photo Gallery

Tagged with Alex Wassmann, Athletes, Avid, Avid BB7 Road SL, Bart Wellens, Black RED, Cannondale/Cyclocrossworld.com, Cyclocross, Cyclocross National Championships, Cyclocross World Cup, Jade Wilcoxson, Jamey Driscoll, Jeremy Powers, Kaitlin Antonneau, Katie Compton, Meredith Miller, Michael Zellmann, Rapha-Focus, SRAM Life, SRAM RED, SRAM RED 2012, Telenet-Fidea, Tim Johnson, USGP, Women's Cycling, World Championships, Zipp Bars, Zipp wheels