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Triathlon
New SRAM RED Changes Everything…
SRAM RED 2012 has been officially unleashed into the wild, born Feb 1, 2012, new RED represents the pinnacle of road racing technology and delivers a countless number of performance advantages to both the professional and enthusiast. New SRAM RED continues the tradition as the leader in light weight, flawless shifting, and ergonomic advantage with [...]
New SRAM RED: tell us more!
THE PERFORMANCE ADVANTAGE: new SRAM RED New SRAM RED Rear derailleur: New AeroGlide™ jockey wheels for silent performance New SRAM RED Shift levers: ErgoDynamic™ design: best in class control & comfort New SRAM RED Front derailleur: Revolutionary YAW™ Technology eliminates trim New SRAM RED Cassette: StealthRing™ elastomers for silent ride [...]
Tagged with Cyclocross, Featured, Road, SRAM RED, Triathlon
SRAM-Zipp-Quarq Triathletes Wrestle with Power for WBR
The Quarq powermeter World Bicycle Relief Challenge was perhaps the second most anticipated competition at the Ironman World Championships this year. Top triathletes put their reputations and elbows on the line to raise money and awareness for World Bicycle Relief (www.worldbicyclerelief.org). Quarq engineered a powermeter into an arm wrestling machine and had it on display [...]
SRAM Athletes Set Fastest Bike Splits in Kona
Karin Thürig (4:44:19) and Chris Lieto (4:18:31) powered to the fastest bike splits at the 2011 Ironman® World Championships on SRAM RED components. Thürig captured a new course record (which she had previously held) by averaging 24 mph over the hot, hilly and windy 112-mile leg. The former Duathlon World Champion rode SRAM RED drivetrain [...]
Tagged with Athletes, Bike Tech, Bikes, Black RED, Chris Lieto, Ironman, Ironman World Championships, Karin Thurig, SRAM RED, Triathlon, Women's Cycling
Macca Comes to Sign “I’m Here to Win”
Chris McCormack, know to most as “Macca,” is considered a legend in the sport of triathlon and has recently released a biography that covers a great range of his sporting and personal life. The two-time Ironman World Champion, with over 200 career victories, gets personal and very honest throughout the 261 page book entitled, [...]
Tagged with Athletes, Black RED, Chris McCormack, Ironman World Championships, SRAM RED, Triathlon
Mirinda Carfrae – Triathlete – Bike Profile
2010 Ironman World Champion (and former 70.3 WC) Mirinda “Rinny” Carfrae is one of the fastest runners in the field, and that includes the men as well, but she relies on her bike split to keep her in within reach of the strongest riders. She is easily one of the most successful and most feared [...]
Tagged with Athletes, Bikes, Black RED, Ironman World Championships, Mirinda Carfrae, Triathlon, Women's Cycling
Virginia Berasategui – Triathlete – Bike Profile
Virginia Berasategui should be on everyone’s short list of potential winners at the 2011 Ironman World Championships. The former World and European Triathlon Champion has finished 4th and 3rd respectively the past two years. The bike will be her strongest leg, but she is extremely balanced, and the 36 year-old Spaniard’s single goal is this [...]
SRAM’s Ready to Compete in Kona
With wins in both the Men’s and Women’s Pro categories in 2010 (Macca & Rinny), SRAM’s goal of conquering the Ironman® World Championships was fulfilled in impressive fashion. That fact, along with a spec count where SRAM was 22% of the entire fields componentry, made it a decidedly positive World Championship weekend. For 2011, SRAM [...]
Passion, emotions and victories for Laurent Vidal & Andrea Hewitt!
Our two “Kiwi/ Frenchie” triathletes, Andrea Hewitt & Laurent Vidal, who used to split time between France and New Zealand, had remarkable seasons this year to join the ranks of the world’s best triathletes. Their intense winter swimming, biking and running in New Zealand proved fruitful.Both have been selected for the 2012 Olympic Games, [...]
Tagged with Andrea Hewitt, Laurent Vidal, Olympics, SRAM RED, Triathlon, World Championships