Triathlon

New SRAM RED Changes Everything…

SRAM RED 2012 has been officially unleashed into the wild, born Feb 1, 2012, new RED represents the pinnacle of road racing technology and delivers a countless number of performance advantages to both the professional and enthusiast. New SRAM RED continues the tradition as the leader in light weight, flawless shifting, and ergonomic advantage with [...]

Tagged with AG2R, Alberto Contador, Astana, Athletes, Bike Tech, Bikes, Categories, Component group, Cyclocross, Featured, Kristin Armstrong, Lance Armstrong, Levi Leipheimer, Liquigas-Cannondale, OMEGA PHARMA-QUICK-STEP CYCLING TEAM, Road, SRAM Life, Triathlon

New SRAM RED: tell us more!

  THE PERFORMANCE ADVANTAGE: new SRAM RED     New SRAM RED Rear derailleur: New AeroGlide™ jockey wheels for silent performance   New SRAM RED  Shift levers: ErgoDynamic™ design: best in class control & comfort   New SRAM RED  Front derailleur: Revolutionary YAW™ Technology eliminates trim   New SRAM RED  Cassette: StealthRing™ elastomers for silent ride    [...]

Tagged with Cyclocross, Featured, Road, SRAM RED, Triathlon

SRAM-Zipp-Quarq Triathletes Wrestle with Power for WBR

The Quarq powermeter World Bicycle Relief Challenge was perhaps the second most anticipated competition at the Ironman World Championships this year. Top triathletes put their reputations and elbows on the line to raise money and awareness for World Bicycle Relief (www.worldbicyclerelief.org). Quarq engineered a powermeter into an arm wrestling machine and had it on display [...]

Tagged with Athletes, Chris Lieto, Chris McCormack, Emma Snowsill, Ironman, Ironman World Championships, Jan Frodeno, Jason Phillips, Julie Dibens, K-Swiss/Trek Team, Karin Thurig, Mirinda Carfrae, Triathlon, Virginia Berasetegui, Women's Cycling

SRAM Athletes Set Fastest Bike Splits in Kona

Karin Thürig (4:44:19) and Chris Lieto (4:18:31) powered to the fastest bike splits at the 2011 Ironman® World Championships on SRAM RED components. Thürig captured a new course record (which she had previously held) by averaging 24 mph over the hot, hilly and windy 112-mile leg. The former Duathlon World Champion rode SRAM RED drivetrain [...]

Tagged with Athletes, Bike Tech, Bikes, Black RED, Chris Lieto, Ironman, Ironman World Championships, Karin Thurig, SRAM RED, Triathlon, Women's Cycling

Macca Comes to Sign “I’m Here to Win”

  Chris McCormack, know to most as “Macca,” is considered a legend in the sport of triathlon and has recently released a biography that covers a great range of his sporting and personal life. The two-time Ironman World Champion, with over 200 career victories,  gets personal and very honest throughout the 261 page book entitled, [...]

Tagged with Athletes, Black RED, Chris McCormack, Ironman World Championships, SRAM RED, Triathlon

Mirinda Carfrae – Triathlete – Bike Profile

2010 Ironman World Champion (and former 70.3 WC) Mirinda “Rinny” Carfrae is one of the fastest runners in the field, and that includes the men as well, but she relies on her bike split to keep her in within reach of the strongest riders. She is easily one of the most successful and most feared [...]

Tagged with Athletes, Bikes, Black RED, Ironman World Championships, Mirinda Carfrae, Triathlon, Women's Cycling

Virginia Berasategui – Triathlete – Bike Profile

Virginia Berasategui should be on everyone’s short list of potential winners at the 2011 Ironman World Championships. The former World and European Triathlon Champion has finished 4th and 3rd respectively the past two years. The bike will be her strongest leg, but she is extremely balanced, and the 36 year-old Spaniard’s single goal is this [...]

Tagged with Athletes, Ironman World Championships, Jason Phillips, SRAM RED, Triathlon, Virginia Berasetegui, Women's Cycling

SRAM’s Ready to Compete in Kona

With wins in both the Men’s and Women’s Pro categories in 2010 (Macca & Rinny), SRAM’s goal of conquering the Ironman® World Championships was fulfilled in impressive fashion. That fact, along with a spec count where SRAM was 22% of the entire fields componentry, made it a decidedly positive World Championship weekend. For 2011, SRAM [...]

Tagged with Alistair Brownlee, Athletes, Black RED, Chris Lieto, Emma Snowsill, Fraser Cartmell, Ironman, Ironman World Championships, Julie Dibens, K-Swiss/Trek Team, Linsey Corbin, Matt Lieto, Mirinda Carfrae, SRAM RED, Triathlon, Virginia Berasetegui

Passion, emotions and victories for Laurent Vidal & Andrea Hewitt!

  Our two “Kiwi/ Frenchie” triathletes, Andrea Hewitt & Laurent Vidal, who used to split time between France and New Zealand, had remarkable seasons this year to join the ranks of the world’s best triathletes. Their intense winter swimming, biking and running in New Zealand proved fruitful.Both have been selected for the 2012 Olympic Games, [...]

Tagged with Andrea Hewitt, Laurent Vidal, Olympics, SRAM RED, Triathlon, World Championships

Amazing 2011 season for SRAM ITU Triathletes!

 Beijing Grand Final: victories in the Elite Women (Andrea Hewitt) and Men (Alistair Brownlee) The ITU Triathlon World Championship Grand Final in Beijing sums up perfectly the 2011 season for SRAM / Zipp Triathletes.  -          On the Elite Men side: The World Champion title, the Silver and Bronze medals. Six victories out of seven, 19 [...]

Tagged with Alistair Brownlee, Andrea Hewitt, Barbara Rivero, David Hauss, Javier Gomez, Jonathan Brownlee, Laurent Vidal, Paula Findlay, Triathlon