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SRAM Apex
The Bike Stops Here – SRAM™ and Zipp™ Brake Pads
In the ever-growing myriad of wheel and brake options, knowing which pads for which brakeset mates best with which wheel can be daunting. SRAM and Zipp have developed brake pads for all road, tri and cross applications. We partner with the world’s best brake pad compound manufacturers to provide the perfect option for precise stopping [...]
Tagged with Athletes, Bike Tech, Neutral Race Support, Road, SRAM Apex, SRAM Force, SRAM RED, Zipp wheels
Working the (SRAM integrated drivetrain) System
Understanding and appreciating the pure performance of our RED, Force, Rival and Apex drivetrains is all about understanding the fact that our drivetrains are a system, designed as one, and best suited to work together. This is actually true of all modern drivetrains. And while other chains, cassettes and chainrings can work within the system [...]
Tagged with Athletes, Bike Tech, Bikes, Black RED, Road, SRAM Apex, SRAM Force, SRAM RED, SRAM RED 2012, SRAM XG 1090 Cyclocross Cassette
How SRAM WiFLi makes your cycling adventure possible!
David Avery (GBR) has spent most of his business career in the Semiconductor Industry where he ran the European business for a large Silicon Valley capital equipment company. Most of his sporting life has been in rowing crews but following an injury he started cross-training on a bike and became hooked. He is currently riding [...]
Tagged with Carlos Sastre, Road, SRAM APEX, SRAM Apex, SRAM Life, Thorsten Wilhelms, WiFLi technology, World Bicycle Relief
SRAM in Kona: Behind the Scenes
Come behind the scenes with SRAM at the Ironman World Championships as they meet with customers, take care of their pros, soak in the Kona Week flavor and watch SRAM – Zipp – Quarq athlete Pete Jacobs become the World Champ!
Tagged with Alex Wassmann, Chris McCormack, Cyril Viennot, Ironman, Ironman World Championships, Jordan Rapp, Linsey Corbin, Luke McKenzie, Marino Vanhoenacker, Michael Zellmann, Mirinda Carfrae, Neutral Race Support, Pete Jacobs, Rasmus Henning, SRAM Apex, SRAM Force, SRAM Life, SRAM RED, SRAM RED 2012, Triathlon, Troy Hoskin
Kona Spec Count 2012 is 25% SRAM
SRAM’s commitment to triathlon can be found in our componentry, with five complete groupsets – RED-2012, Black RED, Force, Rival and Apex – plus more aero shifting and aero brake lever options than any other [...]
Tagged with Athletes, Bike Tech, Bikes, Black RED, Ironman, ITU races, Michael Lovato, SRAM Apex, SRAM Force, SRAM RED, SRAM RED 2012, Triathlon, World Championships
How to setup your SRAM WiFLi Climber’s Kit
In less than 30 minutes, whichever SRAM groupset you have, SRAM RED, SRAM FORCE, SRAM RIVAL or SRAM APEX your bike can be transformed into a climbing machine. Our Pro teams, Astana Cycling Team, Liquigas-Cannondale, Omega Pharama-Quick-Step Pro Cycling Team and Saxo-Bank Team, have used WiFLi with great success on their SRAM RED equipped bikes for [...]
SRAM climbs with you – Schwalbe-TOUR-Transalp 2012
SRAM will be at the 2012 Schwalbe-TOUR-Transalp to support enthusiast riders. From June 24th to June 30th the Schwalbe-TOUR-Transalp 808 km mountain stage-race will roll over 17 passes with 18,885 meters of climbing within the Alps. For its 10th anniversary, it will start in Mittenwald (Germany) and end in Arco (Italy). During those seven days [...]
Tagged with Bike Tech, Christoph Allwang, SRAM Apex, SRAM Force, SRAM Neutral Race Support, SRAM RED, WiFLi technology
SRAM Chain Spotter: Integrated solution for perfect protection
Beautifully integrated with the all-new SRAM RED-2012 YAW front derailleur, the SRAM chain spotter is a simple yet elegant complement to your drivetrain. It assures accurate performance while protecting your frame, and will now be made available as an aftermarket part. Professional road racers and teams use the SRAM chain spotter as an integrated part [...]
New SRAM Neutral Race Support Car Wrap in Time-lapse – check this out!
The SRAM Neutral Race Support (NRS) cars have once again taken to the road, but only after the all new custom graphics have been applied to each of eight beautiful Volvo XC-70’s. These rolling bike shops will provide neutral service to over 120 races across the United States, including the Amgen [...]
Anja Kallenbach, SRAM WiFLi athlete, rides for Passion and Humanitarian Action!
Last winter Anja Kallenbach, a young German woman who is a Math and Biology teacher, decided to ride from Vienna to Nice across the Alps in order to raise funds for Médecins Sans Frontières. “This association is an international, medical humanitarian organization that delivers emergency aid to people affected by armed conflict, epidemics, healthcare [...]
Tagged with Road, SRAM Apex, SRAM Force, SRAM Life, WiFLi technology