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Jason Phillips
Sebastian Kienle and SRAM: a powerful partnership
The Ironman 70.3 World Champion to Ride SRAM, Zipp and Quarq – Here his Scott Plasma Premium SRAM RED equipped that he will ride for the first time at Ironman 70.3 St George (Utah, USA) on Saturday 4, 2013. In his first Ironman-distance Triathlon (Challenge Roth, July 2010), Sebastian Kienle, sent a strong message to [...]
Tagged with 70.3 Ironman, Featured, Jason Phillips, Sebastien Kienle, SRAM RED, Triathlon
Cannondale Pro Cycling Team’s SuperSix Evo SRAM RED
Early January 2013, Cannondale presented its team to International Media. We have already seen great videos and articles about the team and its World Class Pro Road riders. So Jason Phillips, European SRAM Road Sponsorship Manager, took some of his precious time at the Santos Tour Down Under to give you a detailed overview of [...]
Levi’s King Ridge Gran Fondo Goes WiFLi
The fourth edition of Levi’s King Ridge Gran Fondo (LGF) took place this past Saturday (Sept 29). LGF originated when Levi and local friends banded together to create a fundraiser bike ride to help his adopted [...]
Pro Team Mechanics at Tour de France
Tour de France is not all about riders and victories; it’s also about the people behind the scenes that we don’t see on TV and in magazines, but who work incredibly long hours to make sure the bikes perform perfectly through every stage. The Tour de France is the most important race of the year, [...]
The Brownlee brothers talk to SRAM
In Kitzbuhel (June 2012), Alistair & Jonathan Brownlee, two of the best triathletes in the World, talk to SRAM about their equipment, approach to racing and preparation for the 2012 London Olympics. Check out the interview:
Tagged with Alistair Brownlee, ITU races, Jason Phillips, Jonathan Brownlee, SRAM RED, SRAM RED 2012, Triathlon
Triathlon Olympic Favorite: Alistair Brownlee’s Boardman SRAM RED-2012 bike
Alistair Brownlee’s Boardman Air/9.8 SRAM RED-2012 and Zipp equipped bike. In Kitzbühel, after only one kilometer, Alistair and his brother broke away from the competition, showing strength and confidence in their high performance material. Let’s have a closer look at the Olympic favorite’s bike. SRAM RED-2012 DoubleTap shifters. The most ergonomic and intuitiv technology. SRAM RED-2012 Yaw front derailleur & [...]
Tagged with Alistair Brownlee, ITU races, Jason Phillips, Jonathan Brownlee, SRAM RED 2012, Triathlon