Professional riders and aero experts talk about the importance of an aerodynamic bike, why it’s important, and how it saves energy.
Making your bike lighter is an important step towards going faster. Listen to pros, as well as power experts, share their insight on why it makes a difference.
Saxo-Tinkoff Team rider, and current US National Road Champion, Timmy Duggan walks us through his SRAM and Zipp equipped Specialized S-Works Tarmac SL4.
Despite a reverse of direction, now traveling north to south, SRAM has found its way back to America’s Greatest Stage Race, the Amgen Tour of California (ATOC); starting with SRAM sponsored teams and athletes, SRAM Neutral Race Support, The ATOC Women’s Time Trail Powered by SRAM, the Lifestyle Festival, SRAM Ride Experience, plus the continuing [...]
A look back at the Ronde photo gallery.
Three of the World’s Best Pro road teams have made their drivetrain chose for 2013: SRAM RED. They picked the best performing components to help them win all types of races from the Classics to the Grand Tours. Jason Phillips, European SRAM Road Sponsorship Manager, took the opportunity of being at the Santos Tour Down [...]
WiFLi technology began with Alberto Contador’s gearing needs at the 2008 Giro d‘Italia. Prior to the brutal stage 16 KronPlatz time trial, SRAM’s product development and engineering team matched a cobbled wide ratio cassette, a 50/34 RED compact crank, and a custom SRAM RED rear derailleur and installed on AC’s bike. The result was a [...]
During the beautifully intense three weeks of the 2012 Vuelta a España, noted by many as the most exciting Grand Tour of the year, Alberto Contador (Team SaxoBank-Tinkoff Bank), attacked relentlessly. It was the dramatic stage into Fuente Dé where Contador finally outgunned everyone, resulting in a spectacular win that vaulted him into the red [...]
From the beginning of the 2012 Vuelta Alberto Contador (Team Saxo Bank-Tinkoff Bank) has attacked on his SRAM RED-2012 WiFLi equipped Specialized SL4. Today his aggression paid off, taking a dramatic win at Fuente Dé that vaulted him into the leader’s red jersey. Contador, and his mechanic Faustino, understand the meaning of SRAM’s WiFLi – [...]