Triathlon

Sebastian Kienle and SRAM: a powerful partnership

The Ironman 70.3 World Champion to Ride SRAM, Zipp and Quarq – Here his Scott Plasma Premium SRAM RED equipped that he will ride for the first time at Ironman 70.3 St George (Utah, USA) on Saturday 4, 2013. In his first Ironman-distance Triathlon (Challenge Roth, July 2010), Sebastian Kienle, sent a strong message to [...]

Tagged with 70.3 Ironman, Featured, Jason Phillips, Sebastien Kienle, SRAM RED, Triathlon

SRAM RED: one gruppo, three victories

Unstoppable Tony Martin Tony Martin (Omega Pharma-Quick-Step Pro Cycling) is without a doubt the time-trial master, as he confirmed yesterday by claiming the Individual-Time-Trial at the Tour de Romandie, his 5th victory of 2013. The 2012 ITT and TTT World Champion, aboard his Specialized Shiv with SRAM RED, covered the 18.7km in 21:07, 16 seconds [...]

Tagged with Ellen Van Dijk, Evelyn Stevens, Featured, Jan Frodeno, Loren Rowney, OMEGA PHARMA-QUICK-STEP CYCLING TEAM, Photo: Tim De Waele, Road, Specialized-Lululemon team, SRAM RED, Tony Martin, Triathlon

Jackson Captures Oceanside

American Heather Jackson is one of the rising stars of triathlon and this past Saturday, March 30, the SRAM and Zipp athlete with the infectious smile made her mark on Ironman by winning the Accenture 70.3 in Oceanside, California. Jackson was ecstatic after the win, and two previous second places, in what is literally her [...]

Tagged with Heather Jackson, Ironman, Oceanside, SRAM RED, SRAM RED 2012, Triathlon, Women's Cycling, Zipp Bars, Zipp wheels

Support World Bicycle Relief – Ride with Rinny and Ted!

World Bicycle Relief is excited to head Eastward (US) and share the Power of Bikes in the great city of Boston! This Spring brings two amazing events that they hope you’ll attend. Drinks with Mirinda “Rinny” Carfrae, March 22, 6-8pm at Barrington Coffee – Join Mirinda to learn about her involvement with World Bicycle Relief and the [...]

Tagged with Athletes, Mirinda Carfrae, Road, SRAM Life, Ted King, Triathlon, Women's Cycling, World Bicycle Relief

Gomez wins Mooloolaba Triathlon World Cup

While the temperatures were freezing in Europe, the best short distance triathletes had to cope with hot temperatures on the Queensland coast (Australia) for the first ITU Triathlon race of the year. The silver medal at the 2012 Olympic Games, Javier Gomez (ESP), took the win ahead of Matt Chrabot (USA) and Peter Kerr (AUS) [...]

Tagged with ITU races, Javier Gomez, SRAM RED, SRAM RED 2012, Triathlon

2013 SRAM Triathlon roster: Stronger than Ever!

The Best Olympic Distance, 70.3® and Ironman® athletes ride SRAM RED  SRAM’s involvement in Triathlon is a story of passion that began in 1987 when Stan Day, SRAM’s president decided to improve the gear shifting system while training for triathlons on weekends. Since those humble beginnings SRAM has always supported Triathlon by developing best-in-class products, sponsoring [...]

Tagged with Alistair Brownlee, Andrea Hewitt, Chris McCormack, Cyril Viennot, Emma Snowsill, Helen Jenkins, Jan Frodeno, Javier Gomez, Jonathan Brownlee, Jordan Rapp, Josh Amberger, Laurent Vidal, Lucas Verzbicas, Luke McKenzie, Michellie Jones, Mirinda Carfrae, Nikki Butterfield, Pete Jacobs, Sebastien Kienle, SRAM RED, SRAM RED 2012, Triathlon

SRAM Carry-on Roller Bag

The new stylish, convenient and durable SRAM travel bag. Travel with one of your favorite cycling brands and SRAM’s all-new Carry-on Roller Bag. Stylish and durable, SRAM’s lightweight luggage is perfect for long weekend trips when you don’t want to check your bag – and is completely compliant with most major airline’s carry-on regulations. The [...]

Tagged with Cyclocross, Road, Travel, Triathlon

SRAM QuickView Computer Mount

SRAM delivers an uncomplicated computer mount that‘s easy to install, lightweight, and, above all, vibration and slip-free. At only 20 grams, with a single torx T25 bolt, flexible mounting clasp, and a 1/4 twist mount, it installs quickly, simply and securely on any 31.8mm bar surface. The SRAM QuickView Computer Mount also features a center-offset [...]

Tagged with Bike Tech, Cyclocross, Road, Triathlon

SRAM in Kona: Behind the Scenes

Come behind the scenes with SRAM at the Ironman World Championships as they meet with customers, take care of their pros, soak in the Kona Week flavor and watch SRAM – Zipp – Quarq athlete Pete Jacobs become the World Champ!

Tagged with Alex Wassmann, Chris McCormack, Cyril Viennot, Ironman, Ironman World Championships, Jordan Rapp, Linsey Corbin, Luke McKenzie, Marino Vanhoenacker, Michael Zellmann, Mirinda Carfrae, Neutral Race Support, Pete Jacobs, Rasmus Henning, SRAM Apex, SRAM Force, SRAM Life, SRAM RED, SRAM RED 2012, Triathlon, Troy Hoskin

Rinny’s Felt DA SRAM RED

Take a look to Mirinda Carfrae’s Felt DA SRAM RED.        

Tagged with Alex Wassmann, Bike Tech, Bikes, Ironman World Championships, Mirinda Carfrae, Quarq, SRAM RED, SRAM RED 2012, Triathlon, Troy Hoskin